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    • Kawaii Clothing | Gifts | Homewares & Accessories

    Express your love for all things Kawaii and Harajuku style with our range of Kawaii clothing, mugs, bags and homewares, all inspired by iconic characters from Japanese and Korean culture. From Hello Kitty to Pusheen, Studio Ghibli to Pokemon, these super cute finds are the perfect way to add a touch of Kawaii cool to your daily life. Taking the world by storm, Kawaii fashion stands for all things lovely, cute, loveable or adorable and is packed with Anime influence and style. Let your personality shine through with our huge collection of Kawaii designs and accessories with heaps of exclusives you won't find anywhere else.

    kawaii
    Showing items 1 - 40 of 141
    78.59
    Loungefly Pokemon Grass Type All Over Print Passport Crossbody Bag
    Loungefly Pokemon Grass Type All Over Print Passport Crossbody Bag : 59.99 $78.59
    Best Seller
    72.04
    Care Bears Cloud Scene Blue Smock Dress
    Care Bears Cloud Scene Blue Smock Dress
    $72.04$43.22
    LIMITED TIME ONLY  -  40% Off
    32.74
    Sanrio Kuromi Contrast Sleeve Scroll T-Shirt
    Sanrio Kuromi Contrast Sleeve Scroll T-Shirt
    $32.74$20.95
    36% Off
    104.79
    Loungefly Pokemon Cafe Triple Pocket Backpack
    Loungefly Pokemon Cafe Triple Pocket Backpack
    : 79.99 $104.79
    Best Seller
    26.19
    Pokemon Characters White T-Shirt
    Pokemon Characters White T-Shirt
    : 19.99 $26.19
    Best Seller
    65.49
    Sanrio Hello Kitty Rock Star Black Sweater
    Sanrio Hello Kitty Rock Star Black Sweater
    $65.49$41.91
    36% Off
    85.14
    Care Bears Cloud Knitted Cardigan
    Care Bears Cloud Knitted Cardigan
    : 64.99 $85.14
    Best Seller
    26.19
    Ghibli Gang Black T-Shirt
    Ghibli Gang Black T-Shirt
    : 19.99 $26.19
    As Seen On
    85.14
    My Little Pony Retro Oversized Cardigan
    My Little Pony Retro Oversized Cardigan
    : 64.99 $85.14
    Best Seller
    104.79
    Loungefly Pokemon Pikachu and Eevee Mini Backpack
    Loungefly Pokemon Pikachu and Eevee Mini Backpack
    : 79.99 $104.79
    Best Seller
    91.69
    Loungefly Pokemon Crossbody Bag
    Loungefly Pokemon Crossbody Bag
    $91.69$55.01
    40% Off
    15.71
    Sanrio Hello Kitty Travel Mug
    Sanrio Hello Kitty Travel Mug$15.71$10.99
    LIMITED TIME ONLY  -  30% Off
    32.74
    Sanrio Friends Rainbow Clouds Vintage Wash Charcoal T-Shirt
    Sanrio Friends Rainbow Clouds Vintage Wash Charcoal T-Shirt : 24.99 $32.74
    Exclusive
    7.85
    Loungefly Sanrio Hello Kitty And Friends Colour Block Blind Box Pins
    Loungefly Sanrio Hello Kitty And Friends Colour Block Blind Box Pins$7.85$6.27
    20% Off
    98.24
    Loungefly Pokemon Mini Backpack
    Loungefly Pokemon Mini Backpack
    $98.24$68.76
    30% Off
    58.94
    Care Bears Embroidered Blue Sweater
    Care Bears Embroidered Blue Sweater
    $58.94$35.36
    LIMITED TIME ONLY  -  40% Off
    72.04
    Sanrio Hello Kitty Classic All Over Print Black Smock Dress
    Sanrio Hello Kitty Classic All Over Print Black Smock Dress : 54.99 $72.04
    Exclusive
    104.79
    Loungefly Pokemon Embroidered Wagara Mini Backpack
    Loungefly Pokemon Embroidered Wagara Mini Backpack : 79.99 $104.79
    Best Seller
    7.85
    Loungefly Hello Kitty 50th Anniversary Clear And Cute Cosplay Blind Box Pins
    Loungefly Hello Kitty 50th Anniversary Clear And Cute Cosplay Blind Box Pins$7.85$6.27
    20% Off
    104.79
    Loungefly Sanrio Cinnamoroll Cosplay Mini Backpack
    Loungefly Sanrio Cinnamoroll Cosplay Mini Backpack$104.79$73.35
    30% Off
    52.39
    Loungefly Sanrio Hello Kitty Cosplay Wallet
    Loungefly Sanrio Hello Kitty Cosplay Wallet
    $52.39$31.43
    LIMITED TIME ONLY  -  40% Off
    32.74
    Sanrio Hello Kitty Pixel Windows White Heavyweight T-Shirt With Back Print
    Sanrio Hello Kitty Pixel Windows White Heavyweight T-Shirt With Back Print : 24.99 $32.74
    As Seen On
    104.79
    Loungefly Sanrio Winter Wonderland Mini Backpack
    Loungefly Sanrio Winter Wonderland Mini Backpack$104.79$52.39
    50% Off
    45.84
    Loungefly Sanrio Hello Kitty And Friends Unisex T-Shirt T-Shirt
    Loungefly Sanrio Hello Kitty And Friends Unisex T-Shirt T-Shirt$45.84$36.67
    20% Off
    32.74
    Care Bears Cloud Rainbow Vintage Wash Pink T-Shirt
    Care Bears Cloud Rainbow Vintage Wash Pink T-Shirt
    : 24.99 $32.74
    As Seen On
    65.49
    Loungefly Sanrio Kuromi Belt Bag
    Loungefly Sanrio Kuromi Belt Bag : 49.99 $65.49
      
    13.09
    Sanrio Hello Kitty Japanese Logo Red Handle Mug
    Sanrio Hello Kitty Japanese Logo Red Handle Mug$13.09$10.47
    20% Off
    30.12
    Sanrio Hello Kitty And Friends Spooky White Ringer T-Shirt
    Sanrio Hello Kitty And Friends Spooky White Ringer T-Shirt$30.12$24.09
    20% Off
    91.69
    Loungefly Sanrio Friends Satin Bomber Jacket
    Loungefly Sanrio Friends Satin Bomber Jacket : 69.99 $91.69
    New In
    7.85
    Loungefly Sanrio Hello Kitty 50th Anniversary Gold Blind Box Pin
    Loungefly Sanrio Hello Kitty 50th Anniversary Gold Blind Box Pin : 5.99 $7.85
      
    91.69
    Loungefly Pokemon Cafe Crossbody Bag
    Loungefly Pokemon Cafe Crossbody Bag : 69.99 $91.69
      
    91.69
    Loungefly Sanrio Hello Kitty Cosplay Crossbody Bag
    Loungefly Sanrio Hello Kitty Cosplay Crossbody Bag$91.69$55.01
    LIMITED TIME ONLY  -  40% Off
    98.24
    Loungefly Pokemon Multi Character All Over Print Mini Backpack
    Loungefly Pokemon Multi Character All Over Print Mini Backpack : 74.99 $98.24
      
    52.39
    Loungefly Sanrio Hello Kitty And Friends Colour Block Zip Around Wallet
    Loungefly Sanrio Hello Kitty And Friends Colour Block Zip Around Wallet$52.39$41.91
    20% Off
    85.14
    Loungefly Pokemon Charmander Cosplay Mini Backpack
    Loungefly Pokemon Charmander Cosplay Mini Backpack : 64.99 $85.14
    As Seen On
    85.14
    Loungefly Pokemon Eevee All Over Print Mini Backpack
    Loungefly Pokemon Eevee All Over Print Mini Backpack : 64.99 $85.14
    As Seen On
    104.79
    Loungefly Pokemon Eevee Faux Leather Cosplay Mini Backpack
    Loungefly Pokemon Eevee Faux Leather Cosplay Mini Backpack : 79.99 $104.79
      
    32.74
    Sanrio Gudetama 3D Lamp
    Sanrio Gudetama 3D Lamp$32.74$26.19
    20% Off
    13.09
    Pokemon Jigglypuff Comic Strip Mug
    Pokemon Jigglypuff Comic Strip Mug$13.09$10.47
    20% Off
    104.79
    Loungefly Sanrio Hello Kitty And Bear Mini Backpack
    Loungefly Sanrio Hello Kitty And Bear Mini Backpack$104.79$83.83
    20% Off