The official home of cool t-shirts, retro gifts & more....

Kawaii Clothing | Gifts | Homewares & Accessories

Express your love for all things Kawaii and Harajuku style with our range of Kawaii clothing, mugs, bags and homewares, all inspired by iconic characters from Japanese and Korean culture. From Hello Kitty to Pusheen, Studio Ghibli to Pokemon, these super cute finds are the perfect way to add a touch of Kawaii cool to your daily life. Taking the world by storm, Kawaii fashion stands for all things lovely, cute, loveable or adorable and is packed with Anime influence and style. Let your personality shine through with our huge collection of Kawaii designs and accessories with heaps of exclusives you won't find anywhere else.

kawaii
Showing items 1 - 40 of 151
54.99
Sanrio Hello Kitty Classic All Over Print Black Smock Dress
Sanrio Hello Kitty Classic All Over Print Black Smock Dress : 54.99 £54.99
20% off for a limited time!
10.99
Women's 2pk My Little Pony Socks
Women's 2pk My Little Pony Socks
£10.99£5.50
50% Off
54.99
Care Bears Cloud Scene Blue Smock Dress
Care Bears Cloud Scene Blue Smock Dress
: 54.99 £54.99
20% off for a limited time!
5.99
Loungefly Sanrio Hello Kitty 50th Anniversary Gold Blind Box Pin
Loungefly Sanrio Hello Kitty 50th Anniversary Gold Blind Box Pin£5.99£4.19
30% Off
24.99
Sanrio Gudetama 3D Lamp
Sanrio Gudetama 3D Lamp£24.99£19.99
20% Off
49.99
Sanrio Hello Kitty Rock Star Black Sweater
Sanrio Hello Kitty Rock Star Black Sweater
£49.99£31.99
36% Off
19.99
Care Bears Welcome To Care-a-Lot Door Mat
Care Bears Welcome To Care-a-Lot Door Mat
: 19.99 £19.99
Exclusive
64.99
Loungefly Pokemon Charmander Cosplay Mini Backpack
Loungefly Pokemon Charmander Cosplay Mini Backpack£64.99£51.99
20% Off
79.99
Loungefly Sanrio Hello Kitty And Bear Mini Backpack
Loungefly Sanrio Hello Kitty And Bear Mini Backpack£79.99£47.99
40% Off
4.99
Sanrio Hello Kitty Pom Pom Pen
Sanrio Hello Kitty Pom Pom Pen£4.99£3.99
20% Off
19.99
Loungefly Pokemon Mystery Mini Backpack Bag Charm
Loungefly Pokemon Mystery Mini Backpack Bag Charm : 19.99 £19.99
New In
64.99
My Little Pony Retro Oversized Cardigan
My Little Pony Retro Oversized Cardigan
: 64.99 £64.99
Best Seller
5.99
Loungefly Sanrio Hello Kitty And Friends Colour Block Blind Box Pins
Loungefly Sanrio Hello Kitty And Friends Colour Block Blind Box Pins
£5.99£4.19
30% Off
24.99
Pokemon Characters White T-Shirt
Pokemon Characters White T-Shirt
: 24.99 £24.99
As Seen On
9.99
Sanrio Hello Kitty And Friends Spooky Black Mug
Sanrio Hello Kitty And Friends Spooky Black Mug
: 9.99 £9.99
Exclusive
64.99
Care Bears Cloud Lilac Knitted Cardigan
Care Bears Cloud Lilac Knitted Cardigan
: 64.99 £64.99
Best Seller
79.99
Loungefly Pokemon Camper Patches Mini Backpack
Loungefly Pokemon Camper Patches Mini Backpack : 79.99 £79.99
  
27.99
Sanrio Kuromi Contrast Sleeve Scroll T-Shirt
Sanrio Kuromi Contrast Sleeve Scroll T-Shirt
£27.99£15.99
43% Off
59.99
Loungefly Kuromi Convertible Mini Backpack
Loungefly Kuromi Convertible Mini Backpack
: 59.99 £59.99
  
79.99
Loungefly Sanrio Hello Kitty And Friends Colour Block Mini Backpack
Loungefly Sanrio Hello Kitty And Friends Colour Block Mini Backpack£79.99£55.99
30% Off
74.99
Loungefly Pokemon Multi Character All Over Print Mini Backpack
Loungefly Pokemon Multi Character All Over Print Mini Backpack£74.99£52.49
30% Off
5.99
Loungefly Sanrio My Melody And Kuromi Pink And Black Blind Box Pins
Loungefly Sanrio My Melody And Kuromi Pink And Black Blind Box Pins : 5.99 £5.99
New In
79.99
Care Bears All Over Print Light Blue Denim Jeans
Care Bears All Over Print Light Blue Denim Jeans
£79.99£43.99
45% Off
4.99
Sanrio My Melody Pom Pom Pen
Sanrio My Melody Pom Pom Pen£4.99£3.99
20% Off
49.99
Loungefly Pokemon Sling Bag
Loungefly Pokemon Sling Bag£49.99£39.99
20% Off
19.99
Pokemon All Over Print Lounge Pants
Pokemon All Over Print Lounge Pants
: 19.99 £19.99
As Seen On
74.99
Loungefly Pokemon & Friends Party Mini Backpack
Loungefly Pokemon & Friends Party Mini Backpack : 74.99 £74.99
  
79.99
Loungefly Pokemon Bulbasaur Mini Backpack
Loungefly Pokemon Bulbasaur Mini Backpack : 79.99 £79.99
  
74.99
Loungefly Pokemon Pikachu And Eevee Floral Mini Backpack
Loungefly Pokemon Pikachu And Eevee Floral Mini Backpack : 74.99 £74.99
As Seen On
24.99
Sanrio Kuromi Flames Black T-Shirt
Sanrio Kuromi Flames Black T-Shirt : 24.99 £24.99
New In
79.99
Loungefly Pokemon Pikachu and Eevee Mini Backpack
Loungefly Pokemon Pikachu and Eevee Mini Backpack
: 79.99 £79.99
  
24.99
Sanrio Hello Kitty Fine Day Blue T-Shirt
Sanrio Hello Kitty Fine Day Blue T-Shirt
£24.99£14.99
40% Off
79.99
Loungefly Pokemon Gengar Mini Backpack
Loungefly Pokemon Gengar Mini Backpack
: 79.99 £79.99
New In
24.99
Sanrio Kuromi Graffiti Lilac T-Shirt
Sanrio Kuromi Graffiti Lilac T-Shirt
£24.99£15.99
36% Off
8.99
Moomin Moomintroll and Snorkmaiden Scene Socks
Moomin Moomintroll and Snorkmaiden Scene Socks
: 8.99 £8.99
  
44.99
Sanrio Hello Kitty And Friends Spooky Vintage Wash Purple Sweater
Sanrio Hello Kitty And Friends Spooky Vintage Wash Purple Sweater
£44.99£35.99
20% Off
27.99
Sanrio Hello Kitty Outline Vintage Wash Charcoal T-Shirt
Sanrio Hello Kitty Outline Vintage Wash Charcoal T-Shirt
: 27.99 £27.99
As Seen On
9.99
Pokemon Jigglypuff Comic Strip Mug
Pokemon Jigglypuff Comic Strip Mug£9.99£7.99
20% Off
24.99
Care Bears Sweet Treats Clouds Pink Rolled Sleeve Boyfriend T-Shirt
Care Bears Sweet Treats Clouds Pink Rolled Sleeve Boyfriend T-Shirt
: 24.99 £24.99
As Seen On
27.99
Care Bears Cloud Rainbow Vintage Wash Pink T-Shirt
Care Bears Cloud Rainbow Vintage Wash Pink T-Shirt
: 27.99 £27.99
As Seen On