Moomin Magic Meets Pride Power: New Charity Pride T-Shirts Supporting Trans Adults
Time to spread some love this PRIDE and beyond!
Just launched, we're so excited to be showcasing our latest exclusive charity style with the release of our all-new Moomin Pride Kindness, Love And Acceptance White T-Shirt!
Celebrating love, acceptance, and being true to yourself, our Pride 2025 charity T-Shirt features Moomin, Too-Ticky and friends in the colours of the trans flag, with 50% of profits supporting the amazing work of Not A Phase, a UK charity empowering the trans+ community.
What work does Not a Phase do?
Not A Phase is a trans-led, nationwide charity committed to uplifting and improving the lives of trans+ adults, through awareness campaigning, social projects and funding trans+ lead initiatives.
They are dedicated to creating a thriving, supportive space for the trans+ and gender non-conforming community.
Centred in joy, they create safe spaces for members of the adult trans+ community through organised socials, activities, meet-ups and more.
So much more than just a tee, it's a giant Moomin hug for the trans+ community! Every purchase of our Pride T-Shirt, a loving nod to the wonderful Tove Jansson, sends vital support straight to the incredible folk at Not A Phase, something we're bursting with pride to support!
Shop our exclusive Moomin Pride Kindness, Love And Acceptance White T-Shirt now!