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May 23rd 2026 by Iain

We Are The Rainbow | Our New Elmer Drop Supporting the Trans+ Community

Big colours, bigger impact. 50% of profits from the TruffleShuffle x Elmer collection directly support Not A Phase and their life-changing programs for the UK’s trans+ community.

Just launched for 2026, our exclusive Elmer Pride charity collection brings together vibrant nostalgia and a serious feel-good factor.

Featuring a crisp "We Are The Rainbow" white tee and a patchwork fleece throw that's as cosy as it is colourful, this drop is a pure celebration of joy. We are incredibly proud to partner with Not A Phase, donating half of all profits from these exclusive designs to fuel their vital work supporting trans+ adults across the UK.

What work does Not a Phase do?

Not A Phase is a trans-led, nationwide charity dedicated to uplifting the lives of trans+ adults through impactful awareness campaigns, social projects, and direct funding for community initiatives.

Their mission is to create a thriving, supportive environment where the trans+ and gender-diverse community can truly flourish.

Centred in joy, they provide safe spaces through organised socials, activities, and meet-ups that foster genuine connection.

Elmer Pride We Are The Rainbow White T-Shirt

Featuring David McKee's iconic patchwork elephant surrounded by a vibrant burst of colour, our Elmer Pride We Are The Rainbow T-Shirt is a feel-good celebration of individuality, joy, and the beauty of proudly being yourself.

Elmer Patchwork Fleece Throw

Wrap yourself in a celebration of Pride with this cosy Elmer patchwork throw. A bold tribute to David McKee's beloved character, this vibrant Elmer Patchwork fleece throw is finished with an ultra-soft sherpa fleece backing for ultimate comfort.

Because we're all about the details, you'll find a cheerful Elmer print tucked away in the corner, adding a playful touch to this iconic design. It's a heartfelt piece designed to make any living space feel a little brighter.

Whether you're snuggling up for a movie marathon, sharing bedtime stories, or heading out to your next march, these styles are designed to make you look good, and feel even better.

Ready to add some colour to your world? Shop the collection today and help us spread a little more joy and support to the trans+ community with every purchase!

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